Riverside County Innovation
A 39-page economic development brochure positioning Riverside County as a rising innovation hub—five verticals, a deep startup pipeline, and a talent story built to attract investors and entrepreneurs.
The brief
Riverside County’s Office of Economic Development needed more than a facts-and-figures leave-behind. The county is experiencing explosive growth across healthcare, education, biotech, ag technology, logistics, and clean energy—and a new generation of entrepreneurs is planting roots in the region.
Geogram was tasked with designing and producing a flagship Innovation Project brochure that would tell that story with authority: welcome investors and founders, showcase five innovation verticals, profile real startups graduating from county incubators, and connect the dots between world-class research, innovation centers, and a deep talent pipeline.
The finished piece supports RivCoInnovation.org—Research. Develop. Launch.
Five sectors, one ecosystem
Riverside County is advancing positive change through innovative verticals that make the greatest impact on daily life.
Sector deep dives
Each vertical chapter pairs research breakthroughs with photography and data—making complex science legible for economic development audiences who need proof, not jargon.
Talent & education pipeline
Innovation doesn’t happen without people. The brochure documents Riverside County’s education stack—from top-ranked K–12 districts to a university ranked in the top 1% worldwide. Census data shows associate degrees up 91%, bachelor’s up 57.6%, and doctorates up 47.6% between 2016 and 2020.
Success stories
County innovation centers have helped raise hundreds of millions of dollars for ventures born in Riverside County. The brochure profiles startups across biotech, advanced materials, logistics, and ag tech—from at-home blood testing to robotic dairy inoculation to next-generation battery additives.
Innovation centers
The closing chapters map the county’s incubator and accelerator network—ExCITE, SCEIN, Mind and Mill, TVE2, MSJC Eagle MakerSpace, Palm Springs iHub, and more—giving entrepreneurs a clear on-ramp to mentorship, equipment, and office space.
The result
Geogram delivered a 39-page, print-ready economic development brochure that positions Riverside County not as a bedroom community, but as a legitimate innovation destination—with research depth, startup momentum, and the infrastructure to support what comes next.
The project earned a Silver Addy Award from the American Advertising Awards—recognition for creative and strategic work that helps a region compete for talent, investment, and the next generation of breakthrough companies.